The
world's largestuser researchrepository
What is Orla?
An ever-growing repository of rich user insights
Thousands of user interviews
Access interviews from all industries and markets, and across 30+ countries. Hear the perspectives of real humans: from your loyal users to your competitor's customers.
A searchable insight library
Ask Orla anything, and it'll surface real user research insights to help you understand the needs, pain-points, opinions, and experiences of users.
How it works
Voice interviews with verified participants
We conduct thousands of AI-led interviews with high-quality participants who are carefully screened and verified. These are customers of hundreds of companies who share their authentic experiences and insights about the products and services they use.
An ever-growing repository of rich user insights
We sort and analyse these conversations into searchable summarised insights, where every finding is grounded in real transcript references and interview recordings. You get trusted, verifiable human insights.
Filter, search, and save the insights that matter
Access the complete database through your subscription. Search by topic, filter by demographics, share insights with your team, and dive deep into the findings that matter most for your decisions.
Every market. Every question.
One place.
